Marketing Still Starts With Empathy

Marketing Still Starts With Empathy

Tools, such as AI and automation, can widen reach and improve efficiency, but they don’t replace human connection. Long-term growth depends on empathy. BOSTON — Even as artificial intelligence (AI) and automation reshape business strategies, experts say the...
U.S. Existing-Home Sales Down Slightly in August

U.S. Existing-Home Sales Down Slightly in August

Existing-home sales slipped 0.2% in August from July, as prices rose 2% to a median sales price of $422,600. The median time on the market was 31 days nationwide. WASHINGTON — Existing-home sales remained essentially the same in August, ticking down by 0.2% from July,...
Mortgage Rates Rise After Four-Week Decline

Mortgage Rates Rise After Four-Week Decline

By Alex Veiga Rates on 30-year mortgages rose to 6.3% from 6.26% last week, while borrowing costs on 15-year mortgages increased to 5.49% from 5.41%. MCLEAN, Va. — The average rate on a 30-year U.S. mortgage ticked up this week, ending a four-week slide that brought...
Making AI Less Scary for Your Team

Making AI Less Scary for Your Team

By showing teams real AI uses, leaders can ease fears and integrate it into workflows while keeping users in control, positioning AI as a helpful partner. NEW YORK — AI is everywhere right now. It’s drafting emails before you’ve even had your coffee,...
New Home Sales in U.S. Take Unexpected Jump

New Home Sales in U.S. Take Unexpected Jump

Sales of newly built single-family homes jumped 20.5% higher in August across the U.S. and 3.3% in the South. The median new home sale price in the U.S. was $413,500. WASHINGTON — A modest drop in mortgage rates led to a surprisingly large jump in new home sales in...