by Editor | Dec 5, 2025 | General News
A brand audit helps agents spot gaps between their online presence and real-world service, ensuring their message, visuals and customer experience stay aligned. NEW YORK – Many real estate professionals mistake branding for design choices, but a brand audit helps...
by Editor | Dec 5, 2025 | General News
By Gary M. Singer When moving for work, renting offers time to explore a new community, while buying provides long-term stability. Research local markets before choosing a location. FORT LAUDERDALE, Fla. – Question: I’m relocating to a new area a few hours away for a...
by Editor | Dec 4, 2025 | General News
Commercial customers are prioritizing efficiency and air quality, while more owners are repurposing buildings to cut costs and add value, NAR found. WASHINGTON – Commercial clients are putting building performance at the center of their real estate decisions, with a...
by Editor | Dec 4, 2025 | General News
By Alex Veiga Rates on 30-year mortgages slipped to 6.19% from 6.23% last week, close to its lowest point this year. Borrowing costs on 15-year loans averaged 5.44%. WASHINGTON — The average rate on a 30-year U.S. mortgage fell again this week, slipping close to its...
by Editor | Dec 4, 2025 | General News
By Mitchell Hartman National data shows record price cuts and the highest delisting rate since 2017 as affordability, flat job growth and weak demand keep the housing market sluggish. NEW YORK — Recent reports from national real estate firms indicate some shifts in...
by Editor | Dec 3, 2025 | General News
Realtor.com’s 2026 forecast points to a steadier market as easing mortgage rates, rising incomes and growing inventory offer affordability gains and more buyer choice. AUSTIN, Texas – Realtor.com released its 2026 Housing Forecast, which predicts a market steadying —...
