by Editor | Jul 22, 2025 | General News
Agents should focus on consumer-centered posts, avoid politics, engage followers and mix personal with real estate content to build trust. NEW YORK — Real estate coach Brian Icenhower says too many agents damage the lead and referral potential of their own social...
by Editor | Jul 21, 2025 | General News
Florida is among the top states seeing new construction price declines, creating potential opportunities for buyers as builders adjust to market conditions. NEW YORK — For home shoppers holding out for better prices, now might be the time to start looking. Prices in...
by Editor | Jul 21, 2025 | General News
By Melissa Dittmann Tracey Affordability headwinds persist as the 30-year fixed-rate mortgage rises again, yet the stream of mortgage applicants remains stronger than in 2024. CHICAGO — Mortgage rates are hovering in the high 6% range, pressing buyers’ budgets....
by Editor | Jul 21, 2025 | General News
The state’s population growth is reshaping real estate, compelling agents to adopt digital tools and social media to attract younger buyers and boost engagement. ORLANDO, Fla. — Central Florida’s population boom is transforming the real estate market and driving a...
by Editor | Jul 18, 2025 | General News
The bill that makes permanent the VA’s temporary policy letting veterans pay their real estate agents directly is headed to the president’s desk. WASHINGTON — The U.S. Senate unanimously passed H.R. 1815, the VA Home Loan Reform Act, by voice vote on Tuesday night....
by Editor | Jul 17, 2025 | General News
By Marla Martin With 37 years’ experience as legislative counsel, Trey Goldman now will oversee Florida Realtors’ legislative and regulatory advocacy-related efforts in Tallahassee. ORLANDO, Fla. — Florida Realtors® has named Trey Goldman as its new senior vice...
